Who we are

Numerator is a data and tech company reinventing the market research industry with first-party, consumer-sourced data.

What we do.

Numerator helps companies understand their customers and identify growth opportunities. We provide more visibility into more consumers across more channels — unlocking more growth.

How we do it.

We blend proprietary data, including a digital panel of over one million U.S. consumers, with advanced technology to create unique insights — for an industry that has been slow to change.

What makes our data special?

SPEED
Because you need it now.
Our products are known for “time-to-platform” — because consumers move fast, and our customers need intel and insights now.
DEPTH
Because the devil is in the detail.
Whether it’s understanding the segmentation of your consumer or your placement on a digital shelf, we have a level of detail no one else does.
BREADTH
Because the consumer is everywhere.
The modern consumer shops 14 retail channels in a year – which one can you afford to miss (or misunderstand)?

We are the Numerati.

Our people are our greatest asset – so great, in fact, they earned their own name: Numerati. We encourage big ideas, and we’re not afraid to fail because we learn from everything we do. Ready to help us reinvent an industry?

At-A-Glance

54%

of Fortune 100 as customers

2.4k

employees worldwide

100%

work-from-home-flexibility

The world's leading brands and retailers trust Numerator.

ALBERTSONS@2x
Unilever Logo
HERSHEYS@2x
HP
BURGER KING@2x

Numerator leadership.

Our leadership team brings together years of experience across industries — including CPG, retail, and tech.

Contact us to learn how we can help your brand grow.

Grow more with modern insights.

Get your free demo today!

Our industry-leading panel is bigger and better than ever — going beyond omnichannel to give brands and retailers the insights they need to grow in ever-changing markets.